Are your customers talking about your business?
Corporate Web Video Production: The corporate video has changed. In an age of reality television where the ordinary person has become the credible and convincing storyteller, self-promoting corporate videos of old are rapidly being replaced with impartial and believable mini-documentaries.
'Telling' your customers how good you are through the contrived scripting and hiring of presenters or voiceover artists is no longer the persuasive convincer for a modern day audience; instead, believable on-camera statements from customers and staff, intercut with images of your business, have become the much more credible alternative.
Word-of-Mouth has always been the most powerful influencer in the customer decision journey and in utilising the video production medium and producing and embedding Video Testimonials and Video Case Studies onto websites, customers and staff are now sharing their own experiences with millions of people across the globe.
30 Years Professional Experience
Award-winning director Barry J Wale specialises in the persuasive power of the testimonial video and case study video - specialised corporate web video productions that put your customers or staff centre stage to talk on camera about their experiences of your product or service. There are no biased scripts, no contrived voiceovers, no paid-for-hire presenters or flashy computer graphics - just uncomplicated documentary storytelling communicated through the honest experiences of satisfied customers and staff, all illustrated with dynamic visuals of your business and hosted directly onto your own website and YouTube.
Search Engine Optimization (SEO) & YouTube
We live in a dynamic, visual world, so getting your message across is an ongoing challenge for any business on the web. Corporate web video production increases user-engagement and improves Search Engine Optimisation (SEO), so having credible and professionally produced video testimonials, video case studies, or corporate videos that can be distributed to a network of video sharing websites, will substantially increase your website's traffic and conversion in a very short space of time.
YouTube is now the 2nd most popular search engine in the world with over 3.5 billion views every day! Does your business have a presence there?
Mitchells & Butlers YouTube Careers Channel